Think the AIG effect has gone away?  Think again.  A recent survey by Ypartnership reports that “35 percent of respondents would plan fewer meetings in 2010 because of image / publicity / public policy considerations.”  Ouch!  That translates to an estimated $2.5 billion in lost economic impact.

The industry’s response is a PR campaign — “Face time.  It matters.”  Yet another clue that two things — interactive experiences and education — take center stage this year.  Position your expertise accordingly…